NPD Totals USA Video Game Revenue: Wii/DS at Record Pace for Dec.
Despite analyst fears to the contrary, NPD reported that USA video game revenue in December 2009 (the five weeks ending January 2, 2010) actually increased from December 2008 (another five week period) by 4%, thanks to unprecedented levels of hardware sales and strong accessory sales. With December up, 2009 video game revenue in the United States declined only 8% from record-setting 2008 levels. All in all the video game industry (excluding PC games) totalled $19.66b in 2009.
For the month of December 2009, Americans bought a staggering amount of video game hardware.
Wii - 3.81m (over 750,000 per week)
DS - 3.31m (over 660,000 per week)
PS3 - 1.36m (about 270,000 per week)
X360 - 1.31m (about 260,000 per week)
PSP - 654,700 (about 130,000 per week)
PS2 - 333,200 (almost 67,000 per week)
Year over year, Wii increased nearly 80%, PS3 increased nearly 90%, and DS increased 10% from December 2008 levels. The 3.04m DS systems sold in December 2008 had previously been the all time record for a system in a month. Even the PS2 had only sold about 2.7m in December 2002 for $200. Obviously in this December, Wii sold nearly 50% more units at $200. Sony's PS3 lift is fairly impressive as well - PS3 sales volume only had to be up by 25% to justify the $100 drop in MSRP for the main package. That is the good news.
The bad news? PSP declined 38%, X360 declined 9%, and PS2 declined 19% over December 2008. The massive increases for PS3 and Wii can be attributed to cheaper hardware pricing, better game lineups, the PS3 Slim, and much better supply of Wii. For DS, it is important to remember that the DSi model was not out last year - so the system is up in terms of volume and selling at a higher price point which just about offsets the damage Nintendo suffers from the strengthening of the Yen against the US dollar.
In 2009, hardware sales for the six systems were nearly as strong as in 2008 thanks to December.
DS - 11.19m
Wii - 9.59m
X360 - 4.77m
PS3 - 4.32m
PSP - 2.50m
PS2 - 1.80m
With the massive December, Wii is down less than 6% from its record setting 2008 (10.16m). DS increased 13% from 2008 (9.95m). X360 was just about flat from 2008 (4.74m). PS3 increased by 22% from 2008 levels (3.54m). PSP and PS2 dropped off rather sharply from much stronger 2008 levels - 3.83m (-35%) and 2.50m (-28%) respectively.
Lifetime to date hardware sales in the USA market stand at the following levels (through January 2, 2010).
PS2 - 45.13m
DS - 38.73m
Wii - 27.12m
X360 - 18.63m
PSP - 16.82m
PS3 - 11.12m
Depending on how quickly PS2 and DS decline in 2010, the DS may overtake the PS2 in the United States by December 2010. DS outsold PS2 by over 9m units in 2009 in the USA - and the distance between the two systems is about 6.4m at the moment.
NPD also totalled software figures for the United States for both December and all of 2009. Software sales remained strong for games on Nintendo's platforms as Nintendo itself published seven of the ten best selling games in the American video game industry .

Nintendo also had six of the top ten games for the crucial month of December 2009. Note that the top ten cuts off at over 650,000 units - that means dozens and dozens of other games sold relevant volumes during December 2009.

The top software in December 2008 actually wasn't entirely different from the top ten of December 2009. In December 2008 there were five Wii games, a DS game, and two Call of Duty skus. Sound familiar?
Title Platform Publisher Dec 2008 NPD Sales
Wii Play Wii Nintendo 1.46m
COD: WaW X360 Acti-Blizz 1.33m
Wii Fit Wii Nintendo 0.99m
MK Wii Wii Nintendo 0.98m
GH: World Tour Wii Acti-Blizz 0.85m
Gears of War 2 X360 Microsoft 0.75m
Left 4 Dead X360 EA 0.63m
MK DS DS Nintendo 0.54m
COD: WaW PS3 Acti-Blizz 0.53m
Animal Crossing: CF Wii Nintendo 0.50m
Mario Kart Wii and Wii Play appeared in both top ten lists for December NPD data. With NSMB Wii, Wii Fit Plus and Wii Sports Resort just about confirmed as long-tailed sellers it will be interesting to see how Wii performs in late 2010. It is looking like 2010 will have a broader variety of software released than 2009, so perhaps by late 2010 three to five of the spots won't be reserved for long-selling games from Nintendo and Call of Duty.
Contact Vgchartz at jmazel@vgchartz.com
Further Reading
Hottest Stories
The Real Reason Final Fantasy Is Called Final Fantasy06 Sep 2010, 14 comments |
|
The Japan Preview: 9/5 Edition (Metroid Leads Quiet Week)05 Sep 2010, 7 comments |
|
PAX 2010 Preview: Ratchet & Clank: All 4 One06 Sep 2010, 0 comments |
|
Autopsy of a Virtual Boy05 Sep 2010, 3 comments |
|
PAX 2010: Exclusive Portal 2 Co-op Gameplay Footage05 Sep 2010, 1 comments |
|
Gaming Look-alike of the Week (Sept 5th)05 Sep 2010, 3 comments |
|
PAX 2010 Hands-On: Duke Nukem Forever05 Sep 2010, 0 comments |
|
Video Game Releases in Europe from Sept. 5th to Sept.1205 Sep 2010, 0 comments |
The Team
![]() |
Brett Walton Founder |
|
![]() |
Chris M. Arnone Managing Editor |
|
![]() |
Nick Simberg Senior Editor |
|
![]() |
Evan Elden Eller Senior Editor |
|
![]() |
Stephen Kelley Features Editor |
|
![]() |
Gabriel Franco News Editor |
|
![]() |
Brian Zucker PR Manager |
|



























